“Creating a pull-type website like OFFICE KIT on the web was a first for our company. Normally, we solve problems related to our customers' work. We are confident in solving problems by looking at real office spaces and the people who work in them, but we needed to do a lot of studying to understand the needs of our customers, who are not visible to us, for creating offices. The team at TAM understood our thoughts, which we could not express well in words, and embodied them in the content.
With the eyes of a third-party professional, they objectively uncovered our strengths. I think that's because we had a lot of discussions with our internal team members, even though they were inexperienced, over several months in the early stages of the project, but I think we should have contacted you earlier.

This was a project that involved a lot of thinking about how to make office design more enjoyable.
Even office workers who use the office every day find it difficult to take the first step when it comes to actually designing the office.
Before long, time runs out and you finally manage to create a place to work.
Until now, you could only grasp the trick of creating an office after experiencing this kind of pain.
However, in this day and age, when you can create your own way of working, you need a service that allows you to create an office without pain and enjoy the process.
When creating this new service, TAM helped us to think about how to express it.
We hope to continue to develop more enjoyable content.

“I'd been involved in website page production before, but this was the first time I'd produced hands-on content, so I was a little worried about what the pages would be like. In that situation, TAM carefully proceeded with the project, checking our opinions from understanding customer insights to content production, so I was able to proceed with the project with a lot of peace of mind. Thanks to them, I think we were able to create content that is useful for our customers. I hope everyone will have fun creating their own office using OFFICE KIT!

We were able to work with everyone from Okamura's various departments to give form to the insight we gained from the user interviews, “I want to think about it myself first!”, and carry that through from the service name to the downloadable materials.
I myself really feel the potential of offices in my conversations with everyone at Okamura. Please use OFFICEKIT to think about your company's ideal office!

This has become a unique project that goes beyond the scope of web-based diagnostic content, and includes a set of paper kits that you can actually pick up and use.
We aimed for a design that is both academic, reflecting Okamura's research and findings, and also friendly and exciting.
We hope that you will have fun discussing your ideal office using the OFFICE KIT.

By proceeding with design and prototyping in parallel and visualizing the data analysis process that supports how the diagnostic results are generated, I feel that we were able to construct the optimal diagnostic logic.
The reason we adopted the coordinate plot method was to create a system that would allow us to grasp many possibilities without being restricted to a single conclusion by showing response trends visually and from multiple angles.
With “OFFICE KIT”, we feel that we have been able to create an experience that allows people to deeply consider their ideal office by evolving the diagnosis from “merely providing results” to “a tool that allows people to think actively and gain new insights”.